The Role

Mechelen, Belgium

Local Grade

Company Car Provided | Evening & Night Hours | Full-time

Are you energetic, sales-driven, and excited by the buzz of Belgium’s nightlife?

Imperial Brands is looking for a motivated and results-focused Field Sales Representative – Nightlife to join our Retail Development team.

In this role, you’ll be responsible for driving brand visibility and market share across key nightlife venues and Cash & Carry outlets. As part of a dynamic and fast-moving environment, you’ll engage directly with venue managers and stakeholders to promote our portfolio, grow customer relationships, and convert your accounts into true brand ambassadors.

Tis is an exciting opportunity for someone who thrives in the nightlife scene and is ready to combine sales expertise with a passion for brand building.

Principle Accountabilities

• Develop strong relationships with retailers, distributors, and nightlife venue partners.
• Promote and activate our key brands (Fortuna, JPS, Gauloises) using creative marketing tools.
• Ensure optimal product visibility and stock availability across your assigned portfolio.
• Execute cycle activities and contribute to joint business plans that deliver results.
• Analyse market data and track sales performance using CRM and tools like Power BI.
• Ensure regulatory compliance and support retailers with training and product knowledge.

Skills and Experience Required

• Proven experience in a similar role, demonstrating the ability to thrive in a fast-paced, results-driven environment.
• Strong entrepreneurial spirit and the ability to work independently and systematically.
• Excellent persuasion and negotiation skills with a “never enough” mindset.
• A natural team player with a flair for customer relationships.
• Analytical thinking and ability to turn insights into action.
• Fluency in English and Dutch (French is a plus), and strong presentation and communication skills.

 

Whilst applications from all locations will be considered, please note that priority will be given to candidates who are based locally and possess the required skills and experience for the role.

Everyone Belongs

Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at recruitment@impbrands.com to let us know if we can provide support in helping you complete an application and/or attend an interview.

Interested applicants are encouraged to apply, highlighting their suitability to the post. Prior to applying, please ensure you have notified your current manager of your intentions to apply.  

For further information, please contact vanessa.nkounke@impbrands.com.